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Los usuarios reciben 3 votos para otorgar por competencia.

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Dynamic Journey

Dejay

Acerca del terreno de juego

Shawnee

Kansas

United States

SMSD Student Chamber

Ciudad:

Estado:

País:

Escuela u organización:

Resumen de la competencia

Welcome to the SMSD Student Chamber's Business Showcase! This is an inspiring business competition designed to highlight PK-12 students who run REAL businesses in the Shawnee Mission School District. The top five business owners with the most votes and highest judge ratings will present their business ideas to a panel of esteemed judges and a vibrant audience on April 30.

Awards at the live April 30 Business Showcase are:

1st Place: $1,100
2nd Place: $600
3rd Place: $300

To learn more or join the Student Chamber, visit www.SMSDChamber.org today!

Sobre nosotros

My name is DeJay. I am at Shawnee Mission Northwest and my business name is Dynamic Journey (Dynamicjourney.org). We sell and create customizable hoodies, shirts and merchandise.

Problema

Lack of Personalization
Many consumers feel frustrated by the limited options in mainstream fashion that fail to reflect their individual personality, passions, or interests.

Low Quality in Custom Products
Existing custom apparel brands often produce cheap-feeling, low-quality hoodies and shirts, leaving customers dissatisfied.

Solución

Custom Designs
Heat-pressed original graphics on 100% premium cotton apparel.

Personalized Style
Each piece tells a unique story through bold, expressive design.

High Quality
Durable, vibrant, and made to reflect individual journeys.

Built for the Bold
Clothing that reflects your journey, passion, and personality.

Mercado objetivo

DynamicJourney targets a diverse, style-conscious audience who value authenticity, comfort, and personal growth. Key demographics include:
Age: 16–35 years old
Gender: All genders
Location: Urban and suburban areas, digitally connected
Lifestyle: Creative, active, entrepreneurial, self-expressive
Values: Sustainability, self-growth, uniqueness, purpose-driven fashion
Customer Personas
The Dream Chaser – A college student or young creative who wears their mindset and journey on their sleeve (literally).
The Wellness Explorer – Someone into fitness, mental health, or holistic living who appreciates comfort and meaning in their clothes.
The Trend-Setter – Influenced by streetwear culture, they love customized gear that stands out and tells a story.

Impacto social

Passion for Purpose: I built this brand to make people feel seen, heard, and confident through custom clothing.

Living the Journey: My entrepreneurial path reflects the same bold self-expression I offer through my designs.

Design with Impact: I’m committed to using fashion as a tool for creativity, connection, and personal transformation.

Próximos pasos

What I need is more inventory for my business and a cricket cutter for my hoodies and shirt designs.

Nuestras escuelas y distritos

What went well was me talking about how I can help my business grow and help me grow as a person. What I had trouble with was thinking of the right things to say when it comes to something very important for me.

Uso de las contribuciones de los patrocinadores

Branding & Marketing
Invest in a professional logo, website, social media ads, influencer partnerships, and content creation.

Inventory & Product Expansion
Purchase high-quality materials and expand inventory.

E-Commerce & Events
Upgrade the online store for better user experience and host pop-ups to build brand awareness in person.

¡Gracias a nuestros seguidores!
Dejay
Comentarios

(*Comentarios)

Nuevo comentario

Gracias por tu envío. Tu comentario está pendiente de aprobación por parte del educador.

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24/4/25, 15:56

This was a fantastic pitch! You showed how informed you are about the market space you are entering by understanding and adding in the gamification that comes with your mascot.

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24/4/25, 15:48

Your video is grate and shows how much work you have put in to a Cotten candy business! I did get lost when reading the written submission as it covers skin care products and not cotton candy. This discrepancy made the pitch unclear but a simple update and clarification would get you back on track in no time.

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23/4/25, 18:42

Great job, Michael!

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23/4/25, 13:35

Great job, Israel!

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23/4/25, 9:21

Example comment

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23/4/25, 9:18

Example comment...abcd.

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23/4/25, 0:19

Great job, Joy!

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22/4/25, 14:11

Great job, Raya!

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22/4/25, 2:13

Great Job!

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21/4/25, 20:52

Great products and it sounds like you already have a business going and could grow it even more!
I am a resource navigator with KC Sourcelink and part of my job is to help new businesses grow by creating an action plan that give free resources in the Kansas City market that helps businesses grow! If you need free, additional support- you can reach out to KC Sourcelink to book a free coaching session.
PS- I am a business owner as well :) (Platos Closet Belton)

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21/4/25, 20:27

Hello! Great idea! I feel your passion and connection to your business idea!
I am a resource partner for KC Sourcelink- https://www.kcsourcelink.com
We provide free resources of over 230 connections to help you build and grow a business.
I am also own a Plato's Closet in Belton, MO ( IG: #platosclosetbeltonmo) and I think it is a wonderful idea to help support identity through clothing. It helps build confidence and individuality.

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20/4/25, 13:26

Great job, Jesiah!

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Acceso del juez:
Hacer una evaluación

1- No lo hizo

2- Poca evidencia

3- Se cumplieron algunos requisitos

4- Se cumplieron la mayoría de los requisitos

5- Se cumplieron todos los requisitos

Criterio uno:

Idea Clarity & Problem Solving Is the product or service clearly explained? Does it solve a real problem in a meaningful or unique way?

1- No lo hizo

2- Poca evidencia

3- Se cumplieron algunos requisitos

4- Se cumplieron la mayoría de los requisitos

5- Se cumplieron todos los requisitos

Criterio dos:

Customer & Market Fit Are the target customers well defined? Is there an understanding of how to reach them and why they’ll buy?

1- No lo hizo

2- Poca evidencia

3- Se cumplieron algunos requisitos

4- Se cumplieron la mayoría de los requisitos

5- Se cumplieron todos los requisitos

Criterio tres:

Differentiation & Innovation What makes this idea stand out from competitors or the status quo? Is there a clear unique value proposition?

1- No lo hizo

2- Poca evidencia

3- Se cumplieron algunos requisitos

4- Se cumplieron la mayoría de los requisitos

5- Se cumplieron todos los requisitos

Criterio cuatro:

Team Readiness & Use of Funds Does the team seem prepared to take action? Are proposed uses of funding thoughtful, realistic, and specific?

1- No lo hizo

2- Poca evidencia

3- Se cumplieron algunos requisitos

4- Se cumplieron la mayoría de los requisitos

5- Se cumplieron todos los requisitos

Criterio cinco:

Viability & Future Plans Is there a path to launch or scale? Have they made progress (milestones/traction)? Do they have a clear next step?

Calificación total:

1

¡Gracias por contribuir al crecimiento de los jóvenes innovadores!

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