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Dynamic Journey
Dejay
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Message de réussite
Message d'échec
Livestream
À propos du pitch
Ville:
État:
Pays:
École ou organisation :
Shawnee
Kansas
United States
SMSD Student Chamber
Dossier de concours
Welcome to the SMSD Student Chamber's Business Showcase! This is an inspiring business competition designed to highlight PK-12 students who run REAL businesses in the Shawnee Mission School District. The top five business owners with the most votes and highest judge ratings will present their business ideas to a panel of esteemed judges and a vibrant audience on April 30.
Awards at the live April 30 Business Showcase are:
1st Place: $1,100
2nd Place: $600
3rd Place: $300
To learn more or join the Student Chamber, visit www.SMSDChamber.org today!
À propos de nous
My name is DeJay. I am at Shawnee Mission Northwest and my business name is Dynamic Journey (Dynamicjourney.org). We sell and create customizable hoodies, shirts and merchandise.
Problème
Lack of Personalization
Many consumers feel frustrated by the limited options in mainstream fashion that fail to reflect their individual personality, passions, or interests.
Low Quality in Custom Products
Existing custom apparel brands often produce cheap-feeling, low-quality hoodies and shirts, leaving customers dissatisfied.
Solution
Custom Designs
Heat-pressed original graphics on 100% premium cotton apparel.
Personalized Style
Each piece tells a unique story through bold, expressive design.
High Quality
Durable, vibrant, and made to reflect individual journeys.
Built for the Bold
Clothing that reflects your journey, passion, and personality.
Marché cible
DynamicJourney targets a diverse, style-conscious audience who value authenticity, comfort, and personal growth. Key demographics include:
Age: 16–35 years old
Gender: All genders
Location: Urban and suburban areas, digitally connected
Lifestyle: Creative, active, entrepreneurial, self-expressive
Values: Sustainability, self-growth, uniqueness, purpose-driven fashion
Customer Personas
The Dream Chaser – A college student or young creative who wears their mindset and journey on their sleeve (literally).
The Wellness Explorer – Someone into fitness, mental health, or holistic living who appreciates comfort and meaning in their clothes.
The Trend-Setter – Influenced by streetwear culture, they love customized gear that stands out and tells a story.
Impact sociétal
Passion for Purpose: I built this brand to make people feel seen, heard, and confident through custom clothing.
Living the Journey: My entrepreneurial path reflects the same bold self-expression I offer through my designs.
Design with Impact: I’m committed to using fashion as a tool for creativity, connection, and personal transformation.
Prochaines étapes
What I need is more inventory for my business and a cricket cutter for my hoodies and shirt designs.
Nos écoles et districts
What went well was me talking about how I can help my business grow and help me grow as a person. What I had trouble with was thinking of the right things to say when it comes to something very important for me.
Utilisation des contributions des contributeurs
Branding & Marketing
Invest in a professional logo, website, social media ads, influencer partnerships, and content creation.
Inventory & Product Expansion
Purchase high-quality materials and expand inventory.
E-Commerce & Events
Upgrade the online store for better user experience and host pop-ups to build brand awareness in person.
Merci à nos supporters !
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Accès juge :
Critère 1 :
Idea Clarity & Problem Solving Is the product or service clearly explained? Does it solve a real problem in a meaningful or unique way?
1- N'a pas fait
2- Peu de preuves
3- Certaines exigences sont respectées
4- La plupart des exigences sont satisfaites
5- Toutes les exigences sont respectées
Critère deux :
Customer & Market Fit Are the target customers well defined? Is there an understanding of how to reach them and why they’ll buy?
1- N'a pas fait
2- Peu de preuves
3- Certaines exigences sont respectées
4- La plupart des exigences sont satisfaites
5- Toutes les exigences sont respectées
Critère trois :
Differentiation & Innovation What makes this idea stand out from competitors or the status quo? Is there a clear unique value proposition?
1- N'a pas fait
2- Peu de preuves
3- Certaines exigences sont respectées
4- La plupart des exigences sont satisfaites
5- Toutes les exigences sont respectées
Quatrième critère :
Team Readiness & Use of Funds Does the team seem prepared to take action? Are proposed uses of funding thoughtful, realistic, and specific?
1- N'a pas fait
2- Peu de preuves
3- Certaines exigences sont respectées
4- La plupart des exigences sont satisfaites
5- Toutes les exigences sont respectées
Critère cinq :
Viability & Future Plans Is there a path to launch or scale? Have they made progress (milestones/traction)? Do they have a clear next step?
1- N'a pas fait
2- Peu de preuves
3- Certaines exigences sont respectées
4- La plupart des exigences sont satisfaites
5- Toutes les exigences sont respectées
Note totale :
1
Merci de contribuer à la croissance des jeunes innovateurs !