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Next Generation Royals

Kansas City Royals

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Location

Kansas City Metro

Missouri

United States

ProX Summer

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Competition Brief

ProX is a Real World Learning initiative providing summer professional experiences for high school students.

About

Our employer is the KC Royals. The Royals are a MLB team located in Missouri. The Royals provide entertainment to our community through the baseball games.

Problem

How might we get Gen Z (teenagers) to come out to the Royals games?

Solution

We created a scavenger hunt that tours the different attractions around the stadium. We also created a meal card that is a prize after the scavenger hunt. It would include a boba tea from Dragon Fly Teazone. We also created "Did you know?" instagram posts about the history of the Royals and different attractions around the stadium.

Audience | Target Market

Our target market is Gen Z and social seekers. Our primary target for the project is Gen Z (teenagers).

Learning Outcomes  |  Community Impact

Our solution would bring Gen Z to the games. Offering new activities around the stadium brings in a new generation of audience.

Next Steps

The next step would be contacting Dragonfly Teazone about offering boba at the stadium. We also we need to start developing an app or QR system.

 Reflection  |  Other Info

We learned how to collaborate on ideas and build off of each other. We also learned better communication skills within our group.

Resource  |  Support Needs

We are not currently accepting contributions from our voters. This pitch is part of the ProX competition for $5,000. We would use the money to develop the scavenger hunt app and to get Dragonfly Teazone at the stadium.

Special message...
Kansas City Royals
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Comments

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7/2/25, 4:19 PM

Great effort on your pitch, Cam! Keep up the excellent work!

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7/2/25, 2:54 PM

You’ve done an excellent job with your FocusFlow pitch! Your ability to clearly articulate the problem and present a well-thought-out solution is impressive. The integration of the Pomodoro Technique with white noise is a smart approach, as it draws on proven methods to address common productivity challenges. Your detailed plan for moving the project forward, including market research, the development of an MVP, and strategic marketing efforts, shows a strong understanding of what it takes to bring an innovative product to market. I also appreciate your awareness of potential challenges, such as market differentiation and scalability, and your consideration of strategies to overcome them. Keep up the great work, and continue refining your strategy as you gather more feedback—your proactive approach is a key strength!

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7/2/25, 12:30 AM

Great effort on your pitch, 'Cam'! Keep up the excellent work!

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7/2/25, 12:27 AM

Great work on your pitch, 'PJHaligheri'! Keep it up!

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7/1/25, 11:25 PM

Fantastic work, Aqil Khan! Keep it up!

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7/1/25, 10:46 PM

Great work on your pitch! Keep up the fantastic effort!

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7/1/25, 10:06 PM

Thank you for submitting your pitch! I can see that you have thoughtfully engaged with the questions, and your affirmative responses show you are confident in your ideas. Keep up the great work, and feel free to expand on your thoughts if you want to provide more details. You're doing a fantastic job, and I'm here to support you as you continue to develop your pitch!

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7/1/25, 9:44 PM

Great job, Aiden Ford! I really loved your pitch!

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7/1/25, 7:25 PM

Wonderful video, Aqil Khan! As someone who loves dogs, I found your pitch incredibly persuasive and thought-provoking about why cats might just be the ultimate pet choice. Fantastic job!

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7/1/25, 7:13 PM

Your perspective is incredibly insightful! Highlighting the calendar as the greatest invention ever demonstrates remarkable depth. You've identified how it plays a crucial role in organizing our daily lives, influencing agricultural cycles, and shaping cultures worldwide. Your appreciation for such a fundamental concept truly reflects your keen awareness of how timekeeping structures our world. Keep up the great work, Evan!

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6/30/25, 7:52 PM

"You're doing an amazing job, Aqil Khan!"

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6/30/25, 10:48 AM

Great Work
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