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Power of Social Media on the Next Gen
CommunityAmerica Credit Union
Location
Kansas City Metro
Missouri
United States
ProX Summer
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Competition Brief
ProX is a Real World Learning initiative providing summer professional experiences for high school students.
About
CommunityAmerica Credit Union is a not-for-profit credit union that aims to move all of its members toward the financial peace of mind they deserve, from sharing profits with their members to investing millions into the community.
Problem
The problem is young adults and teens do not know about financial literacy because of the lack of financial education and impacts their ability to make good financial choices.
Solution
Teens and young adults ages 15-19 need a way to become financially literate because knowing how to work with money allows you to succeed in life. Our solution educates teens on social media platforms they feel connected with.
Audience | Target Market
Less than 1% of all financial education efforts are successful. Teens and young adults ages 15-19 need a way to become financially literate because knowing how to work with money allows you to succeed in life.
Learning Outcomes | Community Impact
Our solution makes financial literacy education more accessible and engaging to our target market of teens and young adults ages 15-19.
Next Steps
Our team has started on Instagram to test our content, and will continuing to move to other social media platforms like TikTok.
Reflection | Other Info
We have used skills of creativity, organization, and innovation in order to plan and create engaging content.
Resource | Support Needs
We are not currently accepting contributions from our voters. This pitch is part of the ProX competition for $5,000. We would use the contributions for boosting videos in order to gain more engagement.
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Comments
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Thanks for your submission. Your comment is awaiting approval from the educator
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4/24/25, 3:56 PM
This was a fantastic pitch! You showed how informed you are about the market space you are entering by understanding and adding in the gamification that comes with your mascot.
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4/24/25, 3:48 PM
Your video is grate and shows how much work you have put in to a Cotten candy business! I did get lost when reading the written submission as it covers skin care products and not cotton candy. This discrepancy made the pitch unclear but a simple update and clarification would get you back on track in no time.
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4/23/25, 6:42 PM
Great job, Michael!
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4/23/25, 1:35 PM
Great job, Israel!
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4/23/25, 9:21 AM
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4/23/25, 9:18 AM
Example comment...abcd.
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4/23/25, 12:19 AM
Great job, Joy!
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4/22/25, 2:11 PM
Great job, Raya!
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4/22/25, 2:13 AM
Great Job!
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4/21/25, 8:52 PM
Great products and it sounds like you already have a business going and could grow it even more!
I am a resource navigator with KC Sourcelink and part of my job is to help new businesses grow by creating an action plan that give free resources in the Kansas City market that helps businesses grow! If you need free, additional support- you can reach out to KC Sourcelink to book a free coaching session.
PS- I am a business owner as well :) (Platos Closet Belton)
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4/21/25, 8:27 PM
Hello! Great idea! I feel your passion and connection to your business idea!
I am a resource partner for KC Sourcelink- https://www.kcsourcelink.com
We provide free resources of over 230 connections to help you build and grow a business.
I am also own a Plato's Closet in Belton, MO ( IG: #platosclosetbeltonmo) and I think it is a wonderful idea to help support identity through clothing. It helps build confidence and individuality.
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4/20/25, 1:26 PM
Great job, Jesiah!
Community comments coming soon!
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