Dynamic Journey
Dejay
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$0.00 raised of $0.00 goal
Users get 3 votes to give out per competition.
Success Message
Failuer Message
Livestream
Location
City:
State:
Country:
School or Organization:
Shawnee
Kansas
United States
SMSD Student Chamber
Competition Brief
Welcome to the SMSD Student Chamber's Business Showcase! This is an inspiring business competition designed to highlight PK-12 students who run REAL businesses in the Shawnee Mission School District. The top five business owners with the most votes and highest judge ratings will present their business ideas to a panel of esteemed judges and a vibrant audience on April 30.
Awards at the live April 30 Business Showcase are:
1st Place: $1,100
2nd Place: $600
3rd Place: $300
To learn more or join the Student Chamber, visit www.SMSDChamber.org today!
About
My name is DeJay. I am at Shawnee Mission Northwest and my business name is Dynamic Journey (Dynamicjourney.org). We sell and create customizable hoodies, shirts and merchandise.
Problem
Lack of Personalization
Many consumers feel frustrated by the limited options in mainstream fashion that fail to reflect their individual personality, passions, or interests.
Low Quality in Custom Products
Existing custom apparel brands often produce cheap-feeling, low-quality hoodies and shirts, leaving customers dissatisfied.
Solution
Custom Designs
Heat-pressed original graphics on 100% premium cotton apparel.
Personalized Style
Each piece tells a unique story through bold, expressive design.
High Quality
Durable, vibrant, and made to reflect individual journeys.
Built for the Bold
Clothing that reflects your journey, passion, and personality.
Audience | Target Market
DynamicJourney targets a diverse, style-conscious audience who value authenticity, comfort, and personal growth. Key demographics include:
Age: 16–35 years old
Gender: All genders
Location: Urban and suburban areas, digitally connected
Lifestyle: Creative, active, entrepreneurial, self-expressive
Values: Sustainability, self-growth, uniqueness, purpose-driven fashion
Customer Personas
The Dream Chaser – A college student or young creative who wears their mindset and journey on their sleeve (literally).
The Wellness Explorer – Someone into fitness, mental health, or holistic living who appreciates comfort and meaning in their clothes.
The Trend-Setter – Influenced by streetwear culture, they love customized gear that stands out and tells a story.
Learning Outcomes | Community Impact
Passion for Purpose: I built this brand to make people feel seen, heard, and confident through custom clothing.
Living the Journey: My entrepreneurial path reflects the same bold self-expression I offer through my designs.
Design with Impact: I’m committed to using fashion as a tool for creativity, connection, and personal transformation.
Next Steps
What I need is more inventory for my business and a cricket cutter for my hoodies and shirt designs.
Reflection | Other Info
What went well was me talking about how I can help my business grow and help me grow as a person. What I had trouble with was thinking of the right things to say when it comes to something very important for me.
Resource | Support Needs
Branding & Marketing
Invest in a professional logo, website, social media ads, influencer partnerships, and content creation.
Inventory & Product Expansion
Purchase high-quality materials and expand inventory.
E-Commerce & Events
Upgrade the online store for better user experience and host pop-ups to build brand awareness in person.
Special message...

Comments
From our partners.
New Comment
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Comments
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8/16/25, 9:28 AM
Your pitch is off to a great start! To strengthen your presentation, consider providing more detailed explanations of the problem and solution to make it easier for your audience to understand and connect with your idea. Additionally, highlighting any unique experiences or skills your team brings to the table could enhance credibility and interest. Keep up the fantastic work—your dedication and creativity are truly inspiring!

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8/13/25, 1:53 PM
Your passion and dedication to your project, Team Diamonds, is truly inspiring! As you refine your pitch, consider clearly articulating the problem and solution with specific examples to make your idea more relatable and impactful. Additionally, researching and presenting real-world data on your target market can significantly strengthen your case and attract potential investors or partners. Keep up the great work, and remember that your innovative spirit has the potential to make a meaningful difference!

Comments
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8/12/25, 1:18 AM
Your pitch shows great creativity, Aqil, and it's wonderful to see your enthusiasm for promoting pet ownership. To strengthen your idea, consider researching trends in pet adoption and identifying potential partnerships with animal shelters or pet product companies, which could enhance your market strategy. Additionally, gathering data on the benefits of cat ownership could provide compelling evidence to support your advocacy efforts. Keep up the fantastic work, and remember that your passion can inspire others to join your cause!
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Comments
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8/11/25, 7:53 AM
<p>Nice work </p>
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8/11/25, 7:48 AM
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<li style="text-align: left"><p class="font_8" style="text-align: left">Great Job</p></li>
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8/8/25, 11:54 PM
Great job!
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8/7/25, 10:14 PM
<p class="font_8">Your pitch for RAY is off to a fantastic start! Consider exploring how similar solutions have been successfully implemented in the market to strengthen your approach and gain valuable insights. Additionally, connecting with mentors in your field can provide guidance and open doors to new opportunities. Keep up the great work, and I'm excited to see where your innovative idea takes you!</p>

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8/5/25, 12:49 AM
<p>Your passion for cats is truly inspiring! As you continue with your project, consider reaching out to local animal shelters or veterinary clinics for partnerships and support, as they can provide valuable resources and expertise. Additionally, engaging with online cat communities could help broaden your reach and gain more support for your initiative. Keep up the fantastic work, and I have no doubt that your dedication will make a significant impact!</p>

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8/5/25, 12:46 AM
<p>Great job on your pitch! It's clear you have a passion for penguins, and that enthusiasm can be a powerful tool in engaging your audience. To strengthen your pitch, consider identifying a specific problem related to penguins that you can address or raise awareness about, which could add depth to your project. Additionally, exploring how your interest in penguins could lead to educational or environmental opportunities might enhance its social impact. Keep up the fantastic work and continue sharing your love for penguins with the world!</p>

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8/5/25, 12:45 AM
Your pitch is both creative and intriguing, and I'm impressed by your innovative approach to challenging conventional wisdom. To further enhance your project, consider engaging with wildlife experts or zoologists to lend credibility and depth to your research. Additionally, exploring partnerships with educational platforms or wildlife organizations could provide valuable exposure and support for your initiative. Keep up the fantastic work, and I'm excited to see where your passion for giraffes will take you!
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8/4/25, 11:09 PM
<p>You're off to a fantastic start with your pitch, and it's clear you're passionate about making a difference for lemurs. To strengthen your project, consider collaborating with wildlife organizations that can provide valuable insights and resources. Additionally, engaging with social media influencers who focus on conservation could help amplify your message and reach a larger audience. Keep up the great work, and I'm excited to see how your campaign will inspire change and awareness!</p>

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8/4/25, 11:02 PM
Your passion for monarch butterflies shines through, and it's inspiring to see your dedication to raising awareness about their importance. Consider collaborating with local environmental groups or educational institutions to expand your reach and impact; such partnerships can provide valuable resources and networking opportunities. Additionally, exploring grant opportunities or crowdfunding platforms might help you secure the necessary funds for your sanctuary projects. Keep up the fantastic work—your enthusiasm and commitment are sure to make a difference!
Community comments coming soon!
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Judge Access
Criteria One:
Idea Clarity & Problem Solving Is the product or service clearly explained? Does it solve a real problem in a meaningful or unique way?
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Criteria Two:
Customer & Market Fit Are the target customers well defined? Is there an understanding of how to reach them and why they’ll buy?
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Criteria Three:
Differentiation & Innovation What makes this idea stand out from competitors or the status quo? Is there a clear unique value proposition?
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Criteria Four:
Team Readiness & Use of Funds Does the team seem prepared to take action? Are proposed uses of funding thoughtful, realistic, and specific?
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Criteria Five:
Viability & Future Plans Is there a path to launch or scale? Have they made progress (milestones/traction)? Do they have a clear next step?
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Total Rating:
1
Thanks for contributing to the growth of young innovators!