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13A - Goodwill

ProX Summer Interns

Location

Kansas City Metro

Missouri

United States

ProX Summer

City:

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Competition Brief

ProX is a Real World Learning initiative providing summer professional experiences for high school students.

About

This summer I interned with Goodwill, and the problem I solved was "How might Goodwill attract younger buyers?" I solved it by suggesting a company TikTok account because over 60% of TikTok's users are between the ages of 12-25, furthermore by suggesting video ideas that might show the younger generation that sustainable fashion is not only to be favored style-wise but also necessary for fighting against global warming. For my next steps I asked ProX for the 5000 dollars to put towards Goodwill's Artemis Institute. Which is a school program in support of those who are recently incarcerated and for those living under the poverty line.

Problem

Goodwill struggles to attract younger buyers

Solution

Propose a company TikTok account targeting users between 12-25, promoting sustainable fashion and the fight against global warming

Audience | Target Market

Users of TikTok between the ages of 12-25

Learning Outcomes  |  Community Impact

Encourage sustainable fashion and awareness of global warming among younger buyers

Next Steps

Secure funding for Goodwill's Artemis Institute

 Reflection  |  Other Info

Resource  |  Support Needs

We are not currently accepting financial contributions from our voters. This pitch is part of the ProX competition.

Special message...
ProX Summer Interns
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Thanks for your submission. Your comment is awaiting approval from the educator

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4/19/25, 6:23 PM

Great job, Dejay!

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4/19/25, 6:20 PM

Great job, Angie!

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4/18/25, 8:27 PM

Hello! I love your idea. I know young people love cotton candy and to make a product that caters to children with allergies but still allows them to enjoy a sweet treat is fun, innovative and demonstrates and amazing level of creativity and empathy. Please keep up the amazing work.

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4/18/25, 7:49 PM

Great job, Oskar!

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4/18/25, 7:19 PM

Great job, Eriah!

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4/18/25, 7:19 PM

Great job, Anna!

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4/18/25, 4:43 PM

Great job, Fina!

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4/18/25, 4:20 PM

Great job, Chris!

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4/18/25, 3:58 PM

Great job, Dakota!

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4/18/25, 3:58 PM

Great job, Shalom!

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4/18/25, 2:07 PM

Great job, Kieden!

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4/18/25, 2:03 PM

Great job, Destiny!

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Thanks for contributing to the growth of young innovators!

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