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Runner Specialty
The Running Well Store
Location
Kansas City Metro
Missouri
United States
ProX Summer
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Competition Brief
ProX is a Real World Learning initiative providing summer professional experiences for high school students.
About
The Running Well Store is a specialty running shoe store owned by Kathy Gates. The store provides personalized shoe service for those with different foot issues or who need them for running or walking. Their shoes provide stability, guidance, neutrality, and speed.
Problem
How might we work with the Running Well Store to bring awareness to a younger audience which will impact overall sales?
Solution
Our solution is to expand to Overland Park, Kansas to expose younger people to the quality shoes sold by the Running Well Store. The pop up shop concept will showcase the different shoes and allow teens to learn about the shoes and company.
Audience | Target Market
Our goal is to target a younger audience for The Running Well store. We aim to reach ages 14-21.
Learning Outcomes | Community Impact
Our solution will help create brand awareness for younger people and it will expose them to supportive foot wear. Wearing the right type of shoe provides speed for runners and comfort for others.
Next Steps
The next steps we would need to make our idea a reality are to get funding and a local building for our pop up shop concept.
Reflection | Other Info
This has impacted us and we have built trust and greater communication as a team.
Resource | Support Needs
We are not currently accepting contributions from our voters. This pitch is part of the ProX competition for $5,000. We will use our funding towards purchasing a building for our pop up concept and additional expansion.
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Comments
From our partners.
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Thanks for your submission. Your comment is awaiting approval from the educator
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4/24/25, 3:56 PM
This was a fantastic pitch! You showed how informed you are about the market space you are entering by understanding and adding in the gamification that comes with your mascot.
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4/24/25, 3:48 PM
Your video is grate and shows how much work you have put in to a Cotten candy business! I did get lost when reading the written submission as it covers skin care products and not cotton candy. This discrepancy made the pitch unclear but a simple update and clarification would get you back on track in no time.
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4/23/25, 6:42 PM
Great job, Michael!
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4/23/25, 1:35 PM
Great job, Israel!
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4/23/25, 9:21 AM
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4/23/25, 9:18 AM
Example comment...abcd.
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4/23/25, 12:19 AM
Great job, Joy!
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4/22/25, 2:11 PM
Great job, Raya!
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4/22/25, 2:13 AM
Great Job!
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4/21/25, 8:52 PM
Great products and it sounds like you already have a business going and could grow it even more!
I am a resource navigator with KC Sourcelink and part of my job is to help new businesses grow by creating an action plan that give free resources in the Kansas City market that helps businesses grow! If you need free, additional support- you can reach out to KC Sourcelink to book a free coaching session.
PS- I am a business owner as well :) (Platos Closet Belton)
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4/21/25, 8:27 PM
Hello! Great idea! I feel your passion and connection to your business idea!
I am a resource partner for KC Sourcelink- https://www.kcsourcelink.com
We provide free resources of over 230 connections to help you build and grow a business.
I am also own a Plato's Closet in Belton, MO ( IG: #platosclosetbeltonmo) and I think it is a wonderful idea to help support identity through clothing. It helps build confidence and individuality.
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4/20/25, 1:26 PM
Great job, Jesiah!
Community comments coming soon!
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